For over 13 years, Tatcha, the celebrated J-beauty brand, has garnered a devoted following that includes A-list celebrities like Meghan Markle, Selena Gomez, and Kim Kardashian. These high-profile endorsements have catapulted Tatcha into the upper echelons of the skincare industry. But Tatcha’s allure isn’t limited to the stars; even our editors here at Well+Good are ardent fans of the brand. And now, Tatcha is expanding its horizons with a captivating new line of forest-inspired body care products designed to nurture both your skin and your soul.
The Forest Awakening Ritual:
On September 6, Tatcha unveiled its “Forest Awakening Ritual,” a collection comprising three products, each formulated to lavish your skin from head to toe. These transformative products include the Hinoki Body Wash ($40), Hinoki Body Oil ($58), and Hinoki Body Milk ($48).
The Hinoki Star: At the heart of this line lies hinoki, a revered type of cypress plant indigenous to Japan, often referred to as the “King of the Woods.” When incorporated into skincare, hinoki oil works its magic by locking in moisture, leaving your skin supple and radiant. Tatcha’s expertly crafted formulas blend hinoki with cedar and Hiba essential oils, producing a scent that transports you mentally to the heart of a tranquil forest, simultaneously dissolving stress and soothing your senses.
The Science of Forest Bathing:
Tatcha has ingeniously harnessed the power of “Forest Bathing,” or shinrin yoku, a Japanese practice that immerses all five senses in nature. Scientifically proven to alleviate stress, reduce anxiety, enhance concentration, and more, this practice serves as the inspiration behind Tatcha’s forest-inspired body care line. In essence, Tatcha has bottled the essence of nature’s healing embrace, allowing you to experience its benefits right in your own shower.
“Forest skin care,” inspired by the age-old tradition of finding solace in the woods for stress relief, has gained immense popularity. As Annie Jackson, co-founder, and COO of Credo Beauty previously shared with Well+Good, brands are increasingly incorporating medicinal forest ingredients to boost skin immunity and promote stress relief.
Product Showcase:
Now, let’s explore the Tatcha Hinoki body-care line, allowing you to embark on your forest-inspired journey to skin and mind rejuvenation:
- Tatcha Hinoki Body Wash ($40.00): Commence your ritual with this exfoliating body wash. Crafted with cellulose, the primary constituent of plant cell walls, it gently sloughs off dead skin cells, all while remaining environmentally friendly – an eco-conscious alternative to microplastic beads. Moreover, the invigorating woodsy scent uplifts your spirits, enhancing your overall mood.
- Tatcha Hinoki Body Oil ($58.00): This lightweight oil can be applied to your skin in the shower or immediately after, and it absorbs quickly. It offers deep moisturization without leaving a greasy residue, effectively sealing in hydration and smoothing dry patches.
- Tatcha Hinoki Body Milk ($48.00): Concluding your ritual with this light, milky lotion, you’ll renew dry skin and fortify your moisture barrier. Alongside the forest-awakened oil blend, this lotion features peach tree leaf extract, renowned for rejuvenating dry skin, resulting in a smoother, healthier complexion. Additionally, plant-derived squalane, a mega-moisturizing oil naturally found in the skin’s lipid barrier, ensures lasting hydration.
Tatcha’s “Forest Awakening Ritual” not only elevates your skincare routine but also offers a soul-soothing experience akin to a walk through a tranquil forest. As you embark on this journey, you’ll discover the therapeutic benefits of forest-inspired skincare, inspired by the profound practice of “Forest Bathing.” By infusing hinoki, cedar, and Hiba essential oils, Tatcha has bottled the essence of nature, transforming your shower into a serene sanctuary for both your skin and your mind. As you explore these forest-inspired treasures, you’ll find yourself transported to a world of calm and tranquility, an experience we’re confident will captivate beauty enthusiasts and celebrities alike, solidifying its status as a true favorite among skincare aficionados.