Flourishing Fitness Equipment Market in the Middle East & Africa: A Growing Trend

The “Middle East & Africa Fitness Equipment (Cardiovascular & Strength) Market Outlook, 2027” report offers a comprehensive analysis of the fitness equipment market, encompassing both historical performance and future projections. In recent years, the fitness equipment market in the Middle East and Africa has demonstrated remarkable promise, driven by the increasing commercialization of the industry. This growth trajectory is expected to persist, with a projected Compound Annual Growth Rate (CAGR) exceeding 7% until 2027.

Rising Awareness of Lifestyle-Related Diseases

One pivotal factor contributing to the market’s expansion is the heightened awareness of lifestyle-related diseases, such as obesity, high blood pressure, strokes, and diabetes. As individuals become more conscious of these health consequences, there has been a noticeable surge in the number of subscribers to fitness centers and health clubs. The market is poised to gain significant traction, bolstered by the proliferation of health clubs equipped with advanced fitness apparatus, capable of accommodating evolving health patterns and consumer preferences.

Affluence and Health Awareness Drive Demand

The presence of a high disposable income in the region plays a pivotal role in the adoption of gym equipment for a diverse range of physical activities and exercises. Furthermore, a relatively high level of literacy and education has fostered a heightened awareness of health and fitness. This, combined with a growing preference for a healthy lifestyle, has led to the availability of smart fitness equipment that caters to the demands of the region. Anticipated trends indicate a substantial surge in demand for both residential and commercial connected gym equipment in the coming years.

The Rise of Fitness Culture

Middle-Eastern and African countries have witnessed a burgeoning demand for fitness facilities as individuals seek to incorporate exercise routines into their lives and embrace the benefits of an active lifestyle. Globally recognized fitness operators such as Fitness First, Gold’s Gym, and World Gym have expanded their presence in the region, contributing to an increase in the number of health clubs and a gradual rise in memberships.

Commercial Fitness Equipment and Infrastructure Development

The penetration of commercial fitness equipment has witnessed a notable increase, corresponding with the development of health and fitness club infrastructure across the region. This expansion aims to secure a competitive edge in the market. Prominent domestic players, including Leejam, Acme Fitness, Vivo Fitness, and Dubai Sports LLC, have emerged as key contributors to the industry. Additionally, international fitness manufacturers and suppliers, such as Xponential Fitness, Anytime Fitness, and Life Fitness, have played pivotal roles in enhancing market competitiveness.

Cardiovascular and Strength Equipment

The surge in demand for commercial fitness equipment has significantly driven the growth of both the cardiovascular and strength equipment segments. Notably, women-centric gyms have gained prominence in the Middle-Eastern countries. Simultaneously, there is a growing trend of home gyms, further fueling the overall market’s expansion. This trend is particularly evident in the United Arab Emirates (UAE), where obesity has become a major health concern.

Innovative Training and Strength Fitness Equipment

Innovative training approaches, such as free weight training, functional training, and resistance training, have diverted consumer interest away from traditional gym-based weighted strength training. These innovative training methods have led to an increased utilization of equipment such as kettlebells, medicine balls, sandballs, ankle weights, and more. Consequently, the strong fitness equipment market in the Middle East and Africa has witnessed robust growth.

Major Players in the Market

The Middle East & Africa fitness equipment market boasts the presence of major companies, including Icon Health & Fitness Inc, Life Fitness, Johnson Health Tech Co. Ltd, Technogym S.P.A, Precor Incorporated, SportsArt Fitness, Inc., BFT Fitness, and Dubai Sports LLC.

Key Considerations in the Report

  • Geographic Focus: Middle East & Africa
  • Base Year: 2021
  • Historical Year: 2016
  • Estimated Year: 2022
  • Forecasted Year: 2027

Market Segmentation

The report delves into market segmentation based on:

By Country

  • Egypt
  • Saudi Arabia
  • South Africa
  • UAE

By Type Cardiovascular Fitness Equipment

  • Treadmill
  • Stationary bike
  • Elliptical trainer
  • Rowing machine
  • Cross Country ski
  • Stair stepper

Strength Fitness Equipment

  • Dumbbells
  • Weight plates
  • Hydraulic equipment
  • Resistance bands & tubes

In conclusion, the Middle East & Africa fitness equipment market is undergoing substantial growth driven by a confluence of factors, including rising health awareness, affluence, and an increasing affinity for a fitness-oriented lifestyle. The market’s potential is further bolstered by the expansion of health clubs, the availability of innovative training methods, and a growing demand for both cardiovascular and strength fitness equipment. As the region continues to embrace fitness culture, the market is on a trajectory of promising advancement in the years to come.

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